Summer at Dummer

Summer at Dummer was a large summer event or RW Armstrong employees and their families.

Working as the in-house Graphic Designer within the Marketing Department my role was to create the visual identity for the event; this included the colour palette, typography and logo. I then used these elements to create save the dates in the form of email campaigns and fridge magnets. To spread awareness for the event and encourage employees to register for tickets we put posters up on our construction sites with QR codes that linked to the event website we created. Invitations were send out in the post as well as emailed which included all of the information for the day.

As well as branded materials to 'advertise' the event I designed and produced all o the signage, and fun extra touches such as beermats, welcome packs which included food and drink vouchers, a welcome leaflet, stickers, wristbands and beer pump signs for our very own RW Armstrong crafted beer.